The Ultimate Sales Letter: Attract New Customers. Boost Your Sales

The Ultimate Sales Letter: Attract New Customers. Boost Your Sales By Dan S. Kennedy, The Ultimate Sales Letter Attract New Customers Boost Your Sales Write Well to Sell Big In the age of e mail and instant communication great sales copy is indispensable to closing a deal But too many sales letters end up in the junk file or the wastebasket In this
  • Title: The Ultimate Sales Letter: Attract New Customers. Boost Your Sales
  • Author: Dan S. Kennedy
  • ISBN: 9781593374990
  • Page: 434
  • Format: Paperback
  • The Ultimate Sales Letter: Attract New Customers. Boost Your Sales By Dan S. Kennedy, Write Well to Sell Big In the age of e mail and instant communication, great sales copy is indispensable to closing a deal But too many sales letters end up in the junk file or the wastebasket In this new edition of his top selling book, author Dan Kennedy explains why some sales letters work and most don t And he shows how to write copy that any business can use.AmongWrite Well to Sell Big In the age of e mail and instant communication, great sales copy is indispensable to closing a deal But too many sales letters end up in the junk file or the wastebasket In this new edition of his top selling book, author Dan Kennedy explains why some sales letters work and most don t And he shows how to write copy that any business can use.Among other things, he provides Completely updated text and examplesGreat headline formulasNew exercises to spark creativityThe best way to use graphicsKennedy is the most successful, highly paid direct response copywriter in the country In this book, he shares his step by step formula so everyone can write letters that will nail the sale.
    The Ultimate Sales Letter: Attract New Customers. Boost Your Sales By Dan S. Kennedy,
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      Published :2020-02-13T22:38:06+00:00

    About "Dan S. Kennedy"

    1. Dan S. Kennedy

      Dan S Kennedy is the provocative, truth telling author of seven popular No B.S books, thirteen business books total a serial, successful, multi millionaire entrepreneur trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from 1 million to 1 billion in size and he influences well over 1 million independent business owners annually through his newsletters, tele coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top niched consultants in nearly 150 different business and industry categories and professions.As a speaker Dan has repeatedly appeared with four former U.S Presidents business celebrities like Donald Trump and Gene Simmons KISS, Family Jewels on AE legendary entrepreneurs including Jim McCann 1 800 Flowers , Debbi Fields Mrs Fields Cookies , and Nido Qubein Great Harvest Bread Co famous business speakers including Zig Ziglar, Brian Tracy, Jim Rohn, Tom Hopkins, and Tony Robbins and countless sports and Hollywood celebrities.Dan has addressed audiences as large as 35,000r than ten consecutive years, he averaged speaking to than 250,000 people per year Corporate engagements have included American Honda, Floor Coverings International, IBM, Pitney Bowes, Sun Securities Today, Dan rarely accepts speaking engagements outside of Glazer Kennedy Insider s Circle events.As a direct response marketing consultant and copywriter, Dan is the hidden genius behind full page magazine ads you read, TV infomercials you see, online marketing and direct mail you receive He is routinely paid upwards from 50,000.00 to, on average, 100,000.00 to 200,000.00 plus royalties to craft direct response ads, sales letters, direct mail campaigns and integrated offline online marketing systems for his private clients over 85% of which repeat His advertisements created for clients have appeared in over 200 magazines from industry trade journals, airline magazines and The Wall Street Journal to USA Today and Readers Digest to Cosmopolitan.He has created winning campaigns for health, diet and beauty products and companies, B2B and industry products including software, and investments including Canadian land sold to Asian investors but his 1 specialty, where he does most of his work, is with clients in the information marketing industry including book, home study course, online course and newsletter publishers seminar, conference and event promoters coaching organizations and associations Most new client relationships begin with an initial consulting day at his base fee of 16,800.00, conducted in one of his two home cities There is usually a waiting list, and new client candidates are asked to communicate initially via a one to two page memo describing their business, needs and interests.

    494 thoughts on “The Ultimate Sales Letter: Attract New Customers. Boost Your Sales”

    1. A useful guide to writing sales copy The third edition, published in 2006, deals mostly with printing and mailing sales letters, but many of the principles of sales copy are timeless and apply to any medium There are many specific examples.Kennedy is a fan of long copy, and claims that research shows it s effective than short copy He makes a good point about appealing to buyers, and not being concerned about nonbuyers.I agree with most of Kennedy s advice, but I disagree with his willingness to [...]



    2. Dan Kennedy reveals why he s the highest paid copywriter in the world in this book Put simply, he works hard to collect the information a lazy man would say an excessive amount that he needs for each part of the sales letters he writes.For Kennedy, writing sales letters is not creative it s about following a process a paint by numbers rather than a think outside the box approach He guides you through each element of an effective sales letter, why it matters and how to present the information so [...]


    3. This is really geared toward offline marketers but onliners can use it too And after all, Dan Kennedy is the master of marketing I like his renegade attitude He pulls no punches Want something accademic, just unapplied theory Go to college Want to be successful Read Kennedy I m a Gold Plus member and get his monthly newsletter and I ve spent thousands on his training CDs, DVDs, and seminars Want to breat from the fold Get away from that boss who tells you when to go to work, lunch, home, how muc [...]


    4. Great book for any type of Marketer or Sales Person Embarrassingly although in marketing online myself now for a few years I ve only got round to finishing it now But I ve discovered its one of the early editions one I read So I m for sure going to read to the latest one Nevertheless this is packed with Golden Nuggets buy it or the new one if you want to see sales in your business and or increase in income ASAP Waseem MirzaWaseemMirza



    5. InformativeI enjoyed this read I found that as a new freelance copywriter, many of the things that I did instinctively were actual techniques used by professionals I intend to keep this book around for future use as a reference guide.


    6. Very technical bookI found this book to have a lot of technical and practical tips that every business marketing department should know While a lot of it is beyond me, it is my becoming my baseline for my marketing employees.


    7. Enjoyed this and got some good info out of it on steps in crafting a sales letter Will reread this book and implement of what it says into my workflow.



    8. Exactly what it promises to be clear, concise and thoroughly entertaining A must have for any copywriter.


    9. , 2 , , , , , , , Financial News Network, , , , , , , , , , , , , , , , , , , , , , , , 100%, , 250% , , , , , , , , , , , , , .



    10. I have a few reasons for not liking this book, and I happen to think they re pretty good.First, the book is terribly disjointed It s a collection of the top twenty sales letter techniques and they don t connect well at all In the middle of a chapter on one thing, he d talk about something else, which ends up being pretty annoying it works for twenty blog posts, but not for a book.Second, the author is freaking annoying He has a knack for writing the scariest copy ever, and he takes a lot of prid [...]


    11. My 10 Smart Market Diagnosis and Profiling Questions 1 What keeps them awake at night, indigestion boiling up their esophagus, eyes open, staring at the ceiling 2 What are they afraid of 3 What are they angry about Who are they angry at 4 What are their top three daily frustrations 5 What trends are occurring and will occur in their businesses or lives 6 What do they secretly, ardently desire most 7 Is there a built in bias to the way they make decisions 8 Do they have their own language 9 Who e [...]


    12. Nimekiri sammudest, mida eduka m gikirja koostamiseks teha levaatlik ja piisavalt p hjalik.H iris 2 asja esiteks oli terve raamat ise ks suur m gikiri igal teisel lehel p ti lugejale autori muid tooteid p he m rida teiseks propageeris raamat m tteviisi, kus k ik on m gitehingu kindlustamiseks lubatud t e v namisest sulaselge valetamiseni V ga ameerikalik l henemine.Iseenesest polnud ldse kehv raamat, lihtsalt ei l inud minu maailmavaatega kokku Kui Sul pole midagi agressiivsete m gitehnikate vas [...]


    13. Get if 1 You need to write something to sell something, and 2 You re not a copywriter I still use it for easy copywriting jobs This is my go to recommendation for people needing to write salesletters and landing pages Contains just enough mindset stuff to understand what it takes to sell something, but also practical enough contains templates and checklists to ship your salesletter without overthinking.


    14. The Ultimate Sales letter presents the most important techniques to write a good one It forces you to think from your reader s point of view again and again It s not about the product YOU want to sell, it s all about the NEEDS of your potential customers There s nothing to say besides that it s a practical handbook Do the exercises and write, write, write.


    15. While I don t have intentions of mailing out sales letters I was hoping to pick up some tips from copywriting guru Dan Kennedy for writing web copy I found some useful tips but the book is very much focused on print letters, so I found myself skimming a lot of the time.


    16. If you are looking for new ideas to help market your business You need to get this book because it will help you be a better letter ad writer Anyone can learn from Dan Kennedy and you ll learn it s not hard to write your own letters and advertisements.







    17. I found this very helpful for me as a business owner I have struggled with my sales copy and I was able to glean some helpful points throughout the book I will definitely be re reading this one.


    18. I am an entrepreneur I like, no LOVE, books that make me money.This book is the best 15 you ll ever spend if you re interested in using your writing skills to bring in cash.


    19. Another great kennedy bookPractical and actionable No b.s book on writing copy that converts Every one of Dan s books is a must read for marketers, this is no diff




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